Project Scope

Logo Design • Brand Identity • Website Design • Content Collaboration

About the Client
 

Dr. Rakisha is a leadership strategist, executive coach, speaker, and consultant dedicated to empowering high-performing leaders, professionals, and organizations to lead with confidence, purpose, and excellence. Through coaching, leadership development, and transformational speaking, she equips others to maximize their potential and create lasting impact.

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The Goal

the story of [e]. developed a sophisticated brand identity that reflects Dr. Rakisha's professionalism, confidence, and transformational leadership. The custom logo features a distinctive "Dr. R" monogram paired with an elegant butterfly, symbolizing growth, resilience, and transformation. The complete identity system was designed to create a polished, recognizable brand across digital, print, and promotional materials.