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Design with strategy.

Branding with heart.

When building a brand feels like too much, the story of [e]. becomes your creative partner—delivering visual content and strategy that gets results, builds trust, and gives you peace of mind.

Services

Strategic Design & Branding Support — Built to Fit Your Needs

Whether you're building your brand from scratch or your current marketing feels disjointed and inconsistent, I’m here to bring it all together with strategy, design, and systems that work.

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Logo Design

Custom logos that reflect who you are and look great everywhere you show up.

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Brand Design

Visual and verbal branding tools that keep your message clear and consistent

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Marketing & Print

Designed flyers, newsletters, signage, and social graphics that align with your brand.

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Creative Consultant

Strategic design and direction for busy teams that need help pulling it all together.

Featured Work

See What We’ve Built Together

From branding and collateral to full campaigns, here are a few past projects that helped clients

show up with clarity and confidence.

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You’re Wearing Too Many Hats. Your Brand Shouldn’t Be One of Them.

Feel Clear. Look Polished. Get Noticed.

If you’re a founder, director, or communications lead, your plate is already full. You want a consistent, professional brand—but you don’t have time to manage all the moving pieces.

That’s where the story of [e]. comes in.

 

I bring clarity to your brand and heart to your message—so every piece looks great, sounds aligned, and feels like you.​​

The Process

Just 5 Simple Steps to Bring Your Brand to Life

Step 1

Start the Conversation Here

Fill out our contact form on this site and someone will be in contact with you within 48 hours

Step 2

Discovery & Direction

We’ll talk about your goals, challenges, and project needs.

Step 3

Gather & Design

I collect materials, map out a plan, and begin creating.

Step 4

Refine & Approve

You’ll review, give feedback, and I’ll make any final adjustments.

Step 5

Launch with Confidence

You get polished designs, cohesive branding, and peace of mind.

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Behind the story of [e].

Hi, I'm Ericka - Your Peace of Mind Designer

Branding and marketing strategist with over 20 + years of experience helping professionals, nonprofits, and internal teams look polished, stay organized, and communicate with confidence.

Some clients can’t afford a full-time creative director—but they still need fast, strategic, high-quality design. I help fill that gap. Whether it’s a logo, a newsletter system, or a full campaign rollout, I guide the process from strategy to final design so you don’t have to.

 

With every project, I bring structure, speed, and heart. Because your brand deserves more than great design. It deserves care.
 

What Makes My Work Different:

  • Strategy comes first, design follows

  • I listen deeply before I design anything

  • My work reflects your brand, not my style

  • You’ll get fast turnaround, clear communication, and peace of mind

✔ Former clients include Comcast, government, public officials, and educational leaders

✔ Quick turnaround without sacrificing quality

✔ Systems-focused, detail-oriented, and deeply strategic

Strategic

Reliable

Thoughtful

Our Happy Clients

From elected officials and nonprofit directors to national brands, clients trust the story of [e]. to deliver thoughtful strategy and design that makes an impact.

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She is dedicated to giving clients what they want. She listens and is diligent to complete projects in a timely manner. She created my business logo. I am so pleased with it. In addition, her website designs are technologically savvy and user friendly. 

Tasha, Physical Therapist

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Let’s Create Something Great Together

We're so excited you’re here! Once you hit submit, you’ll hear from us in 48 hours. Can’t wait to connect and bring your vision to life!

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© 2025 the story of [e]. All rights reserved.

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